The Future Use of Energy in Louisiana (FUEL)
Highlights
- Built governance framework
- Defined the value proposition
- Coordinated and aligned diverse stakeholders across leadership
- Refined branding, messaging, and communications strategy
The Future Use of Energy in Louisiana (FUEL) initiative needed structure, clarity, and momentum for one of its most ambitious initiatives: the creation of an Investor Alliance designed to accelerate energy innovation and investment in the state.
FUEL needed not just an advisor, but a partner capable of bringing together diverse stakeholders, aligning them around a clear mission and governance framework, and positioning the Alliance for credibility with investors, entrepreneurs, and policymakers.
Thirty Three Strategies delivered in that capacity through a comprehensive scope of services that ranged from establishing organizational and governance structures to developing investor value propositions, facilitating stake holder interviews, and creating tailored communication strategies.
By combining strategic planning with hands-on execution, such as building board prospect portfolios, drafting all organizational documents, and shaping FUEL’s intentional culture playbook, 33S ensured that FUEL had both the infrastructure and the narrative needed to attract serious investment and partnership.
Fun fact: FUEL is the byproduct of a $160 million National Science Foundation (NSF) grant awarded to Louisiana State University, the largest and most competitive grant ever awarded by the NSF.
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